Business Based Asset Management – A Strategic Approach
Phil Beelendorf, Maintenance Technology Senior Manager, Roquette America
What is business-based Asset Management? As a philosophy, how does it differ from proactive maintenance? Ask CEOs of organizations who adopt a business-based maintenance approach and they will tell you that the purpose of maintenance is to create customer satisfaction by maintaining asset health and availability at the lowest total cost of ownership. They will further explain that the maintenance program is designed to be part of an overall business strategy which collectively positions the organization as THE reliable supplier of choice, thus giving the organization a competitive advantage in its market.
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